The 3 Types of Real Estate Agents… and Why One Group Won’t Be Here Next Year

I just dropped a short video breaking this down, and if you’re in real estate right now, you need to hear this.

After working with thousands of agents every year, there’s a very clear pattern emerging.

There are three types of agents in today’s market.

And only one of them is thriving.

Type 1: The “This Won’t Work” Agent

You’ve seen them.

They prospect because they have to.
They make the calls, but mentally they’ve already checked out.

“Hey, are you looking to sell?”
“No?”
“Yeah, thought so… doesn’t really work in this area anyway.”

That mindset is a slow exit from the industry.

They don’t realise it yet, but they’re already on the way out.

Type 2: The Appraisal Hunter

This is where most agents sit.

They show up.
They prospect.
They chase appraisals.
They celebrate numbers.

And to be fair, that’s a solid place to be.

Because if you stay consistent, appraisals eventually turn into listings.

But here’s the truth most people don’t want to hear…

Good isn’t where the real money is.

Type 3: The Listing Hunter (Top 1%)

This is where it changes.

These agents don’t chase appraisals.
They don’t chase KPIs.

They chase people and problems.

They qualify better.
They understand motivation.
They ask better questions.
They find the business before anyone else even knows it exists.

And most importantly…

They’re not doing it for numbers.

They’re doing it to genuinely help people.

I’ve got clients right now doing 300+ deals a year.

That doesn’t happen by accident.

It happens because they’ve made the shift from:

• “I need to prospect”
  to
• “I get to help”

Here’s the takeaway

If you’re still focused on:

• ticking boxes
• hitting KPIs
• booking appraisals

You’re playing the wrong game.

The agents winning right now are playing a completely different game.

If you want to see exactly how this works in the real world, watch the short video above.

And if you’re serious about stepping into that top tier…

I can help you get there.

I’m currently allocating a limited number of coaching spots over the coming months.

If you’d like me to save you a seat, reach out and we’ll have a quick chat to see if it’s a fit.

P.S.
The gap between average and elite agents right now isn’t effort… it’s thinking. Change how you approach the job, and everything else follows.