A Simple 3-Question System to Find More Sellers
Finding motivated sellers is the lifeblood of any successful real estate agent. But how do you cut through the noise and connect with potential clients who might not be actively considering selling? This video, unveils a simple yet powerful 3-question system that leverages psychology and market insights to build your database and turn prospects into listings.
Step 1: Start with a Bold Offer: Forget the bland "are you thinking of selling?" line. Instead, Aaron asks a loaded question: "Just sold a similar property nearby for an amazing price, we have over 30 interested buyers – would you consider selling if the buyer was prepared to pay a premium?" This piques curiosity and subtly plants the seed, even if they say no.
Step 2: Tap into "Equity Check" Curiosity: People love knowing their equity. Skip the "appraisal" talk and offer a free "equity check." It sounds more personal and relevant, positioning you as the expert with the info they crave.
Step 3: Stay in Touch Value: Even if selling's not on their radar, don't give up! Offer a free, regular market report. This keeps your name buzzing and builds trust, making them think of you when they're ready to move.
This script works because it:
- Builds trust: Highlighting their property shows you know the area and care about their interests.
- Offers value: The free report positions you as a knowledgeable expert, not just a salesperson.
- Uses social proof: By mentioning existing neighbors, you create a sense of safety and belonging.
- Triggers FOMO: The fear of missing out motivates them to act quickly and join the informed group.
Remember: Be genuine, friendly, and focus on value, not pressure. Use these 3 questions and the psychology behind them to turn prospects into listings
